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THE ART OF STORYTELLING

READY TO SET NEW TIMES When Switzerland’s fast

READY TO SET NEW TIMES

When Switzerland’s fastest woman @mujingakambundji runs for Hublot, this new collaboration gives me the chance to tell a story about an inspiring woman both on & off the track.

After breaking and holding records for 60m, 100m 200m & 4x100m, becoming the first Swiss sprinter to win a bronze medal in a World Championship (in Doha in 2019), Mujinga is joining the Hublot family and ready to set new times.

The Queen of Swiss Sprint constantly tests her own limits, both on and off the track. Ticking to the beat of her Classic Fusion, she will be racing to shave hundredths of a second off her runs.

In the starting blocks for her third games at Tokyo, Mujinga shines with her golden heart, contagious smile as well as her unparalleled determination and focus. The athlete who ran and won her first race barefoot at the age of 7 has been ruling the world of Swiss sprinting for more than a decade.

Thank you @hublot @ricardoguadalupe @angelfire009

PRESS RELEASE | INSTA & STORYTELLING on @mujingakambundji X @hublot written by @be_the_one_through_my_words #gaellegygaxzosso

There are projects in a lifetime that mean far mor

There are projects in a lifetime that mean far more than just work. This is one of them. (Swipe up for the videos)

One day, years ago, I had the privilege of entering the world of scents. I will always remember who opened the doors to a world about which I have been so passionate ever since, working alongside beautiful minds, travelling the world just by learning about perfumery ingredients, encountering Nature’s richness and treasures, meeting diversity through the hands that profoundly shape the identity of a fragrance, being fascinated by the Noses that give life to scents.

For years, I have been writing on Naturals TogetherTM through various Perfume brands.
Thanks to Virginie Gervason & Firmenich, I have now also written about it from the inside.

A project that unites Nature, People, Minds, Hearts & Hands. A sense of belonging.

Here some sequences of the movie telling the story of Naturals TogetherTM

Since 2014, Naturals TogetherTM has become Firmenich excellence program for responsible sourcing.

An ethical adventure connecting producers & Firmenich, sharing respect, experience and innovation while enabling the next generation to harvest tomorrow what is ethically planted today.

Together, they protect Nature & People, improving farmers’ livelihood, restoring biodiversity…

Naturals TogetherTM is Firmenich sense of belonging
Uniting Nature & People
Minds, Hearts & Hands

Together, they shape a sustainable future of responsible fragrance & flavors

From Earth to Extract
From Farmers to Creators
They are naturally together

Thank you Virginie Gervason @wearefirmenich @firmenichfine

Storytelling by @be_the_one_through_my_words #gaellegygaxzosso

Right words can change the story. #live #create #t

Right words can change the story.
#live #create #tellastory #repeat

Your next story will BE THE ONE.
Let’s tell it together THROUGH MY WORDS.

@be_the_one_through_my_words #gaellegygaxzosso

WHEN APPARENT SIMPLICITY BELIES INTRINSIC COMPLEXI

WHEN A PERFUME IS ONE WITH YOUR SKIN, JUST AS A SC

WHEN A PERFUME IS ONE WITH YOUR SKIN, JUST AS A SCENT TATTOO

I love the subtle and sublime power of perfume, how it turns senses upside down, making you travel in time and space, connecting and attracting.

Your fragrance is like a kind of intimate notebook that you share without hiding a single page, because your perfume is perceptible to anyone around you, with no filter at all.

As one of the most important trigger of memory, smell & scents create long-lasting memories while being associated with the most signifcant moments of your life. You certainly will never forget the scent of your loved ones and lovers.

While writing for BVLGARI OMNIA PINK SAPPHIRE, my senses took me to islands and waters of the Indian & Pacific Oceans, remote and mysterious, authentic and fascinating, where the smell of frangipani and tiare flowers induce the feeling of a sultry summer where the wild nature of monoi spreads its intoxicating exotic perfume. They made me travel in time too, reminding me of the most beautiful summers of my life.

A fresh multi-sensory water, a cocktail of floral heart notes made of an airy entrance revealing the freshness of pomelo, whose sparkling pink vibrates under the frenzy of pink pepper. A trail highlighted by bright white woods.

With effervescence, BLVGARI OMNIA PINK SAPPHIRE reveals festive, joyful, daring, self-confident personalities, embodying the pride of simply being themselves.

Because, freedom lies in being bold.

JUST DARE!

#justdarebulgari
#omniapinksapphire
Master Perfumer @morillas.alberto

Thank you @bulgari @bulgariparfums @johannaratti @sev_bul_20

STORYTELLING by @be_the_one_through_my_words #gaellegygaxzosso

#perfumery #fragrance

Do you know @kubus.swiss ? Do you know the crazy

Do you know @kubus.swiss ?
Do you know the crazy guys behind this amazing project ?
I do and you should too!
Because they have that entrepreneurial spirit who makes them dare to have big dreams and making them come true!
@davidguignet1970 @christianlenschen #plasmacommunication

Ready to immerse yourself in a world you can choose the story you want to tell, having your guests experiencing emotions at 360 degrees.

From private dinner, to culinary experience, from art exhibition, product launch, film premiere to music concert, there is only one limit to this place, your imagination…

On a 360° screen, this nomadic building can be located everywhere you want it to and makes you travel the world just from where you are.

Isn’t that the meaning of FREEDOM ?

360 square meters to digitally immerse 200 to 500 people.

@kubus.swiss is about to bring your stories into life and embark people into a memorable immersive experience.

Who will be the first to make it ?

#storytelling #storyliving #digitalimmersion #kubusswiss #experiencing360immersion

NOTHING TO HIDE EVERYTHING TO SHOW Sapphire no lo

NOTHING TO HIDE
EVERYTHING TO SHOW

Sapphire no longer holds any secrets for @hublot

Hublot lab-grown sapphire is transparent, a perfect translucency that is no colorless.

Sapphire is not only the hardest case material, it is also one of the hardest to work with...

Pushing the boundaries of chemistry and engineering, Hublot has once again charted new territories... coloring transparency into perfectly uniform & homogeneous sapphire.

First • Unique • Different

Thank you @hublot @yannlauener @alxbertrand

Voice over written by #gaellegygaxzosso @be_the_one_through_my_words

#theartoffusion #hublotsapphire #hublotcoloredsapphire #hublot @lvmh

The video is available on Hublot YouTube channel

#STORYTELLING #STORYLIVING When you experience br

WHAT IS YOUR NAME ? Core differentiatior of your

GET TIME INKED ON YOUR WRIST Two ancestral practi

GET TIME INKED ON YOUR WRIST

Two ancestral practices – watchmaking & tattoing – turned and fused into art.

The lines usually marked on skin have instead been carved, angled and faceted on the watch itself.

Transcribing the powerful symbolism of @maximeplesciabuchi tattoos and shapes, echoing his quest for perfection, the Big Bang Sang Bleu is an artwork transcending the norms of tattooing & watchmaking.

With a distinctive hexagonal bezel and 3D geometry, its symmetrical, clean lines play on polygons in a perfect #canonofproportions *

* Leonard de Vinci’s Vitruvius’ principle

TIME INKED IN AN INDELIBLE MARK

Thank you @hublot @ricardoguadalupe @angelfire009

PRESS RELEASE & STORYTELLING on @maximeplesciabuchi @sangbleu X @hublot
written by @be_the_one_through_my_words #gaellegygaxzosso

About #maximeplesciabuchi
The Swiss native grapho-typo-tatoogenius @maximeplesciabuchi , co-founded the @swisstypefaces and the @sangbleu creative agency in 2006 and has been partnering with @hublot since 2017.

WORDS OF TRUST by @angelfire009 @hublot about @b

WORDS OF TRUST
by @angelfire009 @hublot
about @be_the_one_through_my_words #storytelling #gaellegygaxzosso

On International Women’s Day, I would like to take the opportunity to thank all the wo•men that have made me grow, learn, laugh, who has trusted me and inspired me.

From my grandmothers, my mother, my daughter, my friends, the women I work with every day, the ones I’ve been lucky to write and tell the stories.

Above all, I believe that there should be no more differences, neither between genders, nor between cultures, nor between living beings. That is also the reason why those words are made for women & men as my gratefulness extends to all the living beings that have positively crossed my path.

Diversity is a richness.
We are not sameness, we are uniqueness

Thank you @angelfire009 for your trust and your words. What connects us goes far beyond the word “work”… the power of human connection that gives meaning to the word « life ».

#iwd2021 #ellesvmh

WE NEED BRANDS & STORIES WE CAN TRUST IN! I stan

WE NEED BRANDS & STORIES WE CAN TRUST IN!

I stand for stories that are beautiful from the inside out.

Stories are always more powerful when they are true, meaningful and respectful.

Showing your flaws is not a weakness, it is a strength.

#responsiblestorytelling

You will certainly wear diamonds for a lifetime, even pass them to your children. So, you certainly care about work conditions in mines, overexploitation of resources, conflicts diamonds, environmental impact. You ask for more transparency and truth. You want to learn about alternatives.

Responsible & ethical sourcing are among the words that have been the most used in 2020. We read about sustainable objectives every day. Still, to understand what is the best behavior we can all have, we need to understand the issues, the constraints, the limits and the solutions.

Your words need to reflect your actions by simply telling the truth. If you don’t get all the answers yet, just tell it. Sometimes it is not so easy to find solutions that are really more sustainable at all levels.

There are so many steps to be taken ... and quickly #plasticfree #decarbonate #zerokilometer #responsiblesourcing #ethicallymade #slowconsumption #circulareconomy #reuserecycle that brands can lead by example only if they tell the truth and put words into actions and actions into words. Doubts, questioning are also part of the process, and you should share them with your audience.

That is the power of storytelling, how you tell st

That is the power of storytelling, how you tell stories, how emotional, meaningful and powerful they can be.

What might be your next story told through my words?

#gaellegygaxzosso @be_the_one_through_my_words

Writing is part of me. Words are my magic. Storyte

Writing is part of me.
Words are my magic.
Storytelling is my world.

#gaellegygaxzosso @be_the_one_through_my_words
📸 by @marcninghetto

If you want to learn more about storytelling, head to my talk with Marina @sparkling.pr (see About in recorded stories) or head to https://sparklingpr.com/the-art-of-storytelling-with-gaelle-gygax-zosso/

A few weeks ago, I’ve been invited @him_hotelins

A few weeks ago, I’ve been invited @him_hotelinstitutemontreux to share a few words and stories about my take on #storytelling & #thepowerofwords.

Swipe for the video

Here after the first words of my interview made by Claire Jollain. Thank you for having me.

WHAT IS STORYTELLING?
Basically it is someone who tells story.
That’s the simplest way of saying it even to
children that may ask.
Everybody from a young age knows about story.
Humankind has been telling stories forever, even if
at the very beginning it might have not been
through words.
So, storytelling is part of everyone, even if
sometimes we don’t even realize that we are
actually telling stories.
Just think about your childhood, how many family
stories did you hear about and after hearing them
they have become yours.
Mainly, because of emotions, because you felt
related, and there were meaningful…

You want to learn more about storytelling?

Sign up for the on line digital marketing @hotelinstitutemontreux @swisseducationgroup

Every new day is a blank page to start a new story

Every new day is a blank page to start a new story.

Through my words, your blank pages become meaningful stories.

Thank you for nurturing my writing
@altissima_stone @audemarspiguet @atelier_oi @breitling @bulgari @bulgariparfums @bmwswitzerland @chopard @wearefirmenich @gemforest_official @gemgeneve @hermes @hublot @kanoaitalia @longines @midowatches @piaget @philipppleinofficial @raymondweil @roar_icecream @scottsports @tagheuer @taketimefilms @alpinist_collection_by_us @toastprod @victorinox @zenithwatches @pele @k.mbappe @usainbolt @morillas.alberto @dora_baghriche_perfumer @jcavallier @sophielabbe_parfumeur @dariocologna @natalieportman @evalongoria @nick__bateman @caradelevingne @bellahadid @remoruffini @andreas_caminada_schauenstein @maximeplesciabuchi @depechemode @charitywater @scottharrison @langlangpiano @design.by.samuelross @richardorlinski @djohnsonpga @innerhoferchristof @rossignolracing @yohjiyamamotoofficial @marcoodermatt @loicmeillard @facchinettiautomobiles @festivaldecannes @officialnormanfoster @berluti @ferrari @bulgarihotels @lvmh @gstaad_official @zermatt.matterhorn @stmoritz @italiaindependentofficial @uefa_official @polo_club_gstaad @kimimatiasraikkonen @sangbleutattoozurich @seedsta.rs @garageitalia @jalaliagarwood @wildcustomguitars @suitenhotelzurbriggen

Writing a book is about finding a guiding thread,

STAND STRONG. BELIEVE IN YOURSELF. FOLLOW YOUR DR

STAND STRONG.
BELIEVE IN YOURSELF.
FOLLOW YOUR DREAMS.

She strides along the city streets in high heels, the femininity on her lips adorned with bold pink, while the trail of her fragrance, ROSE GOLDEA BLOSSOM DELIGHT, radiates a carefree sense of liberty.

Bold and passionate, she personifies that vibrant joy, that luminous energy.

At the dawn of a new day, everything seems possible to her, as if the light of ROSE GOLDEA BLOSSOM DELIGHT tinged the way she looks at the world with new colour.

For her every day is an opportunity to write a new chapter in her life.
#startanewjourney

Master Perfumer @morillas.alberto

Thank you @bulgari @bulgariparfums @bego.spagnolita @janine_circ @carolinallull @blanchet.lea

STORYTELLING by @be_the_one_through_my_words #gaellegygaxzosso

#perfumery #rosegoldeablossomdelight

« TIME NEVER STOPS, WHY SHOULD WE? » Jack Heu

« TIME NEVER STOPS, WHY SHOULD WE? » Jack Heuer

Before writing about the TAG Heuer Carrera Chronograph Gold celebrating Jack Heuer’s birthday, I read his autobiography « The times of my life » looking for every detail that might be told and learning so much about his journey. It is how I decided to tell how time has written an infinity loop between Jack & TAG heuer. Sometimes details are what makes the difference! Coincidentally or not, the figure 8 – embodying the life cycle and its perpetual renewal – punctuates the history of Jack & TAG Heuer. In 1958, Jack accepted his father's offer to join the Heuer family business for a year before devoting himself to his own projects. Two years later, at the age of 28, he was called upon to steer the destiny of the family company, where he remained until 1982. Entering his 8th decade, Jack Heuer was appointed Honorary Chairman of the family business founded in 1860 by his great-grandfather Edouard Heuer and owned by the LVMH group (since 1999).

Inspired by the all-gold Heuer Carrera 1158CH dating back of the 1970s, the TAG Heuer Carrera Chronograph Jack Heuer Birthday Gold Limited Edition not only features Jack’s favorite collection, the first he designed and named after the Carrera Panamericana race, it also tells the enduring link between Jack, TAG Heuer, motorsports and the greatest drivers of all time underlying Jack’s tradition to gift them with a gold Heuer Carrera for good luck.

Thank you @tagheuer @frederic.arnault @catherine.eberle @jvanherpen @sonjahagmann

PRESS RELEASE & STORYTELLING
on TAG Heuer Carrera Chronograph Gold Jack Heuer’s Birthday
by #gaellegygaxzosso @be_the_one_through_my_words

READY TO HIT THE SLOPES? As the World Cup Skiing

READY TO HIT THE SLOPES?

As the World Cup Skiing circuit started one month ago travelling around some of the best ski resorts in the Alps, get ready by wearing competition equipment delivering podium-inspired performances.

A snow experience to enjoy the thrill of high speed and unbelievably precise and sharp turns on ski slopes.

In a limited edition released for a famous jeweler, the Rossignol Racing department engineers have incorporated a construction directly derived from the competition skis used by Rossignol champions.

Entirely hand-crafted by Rossignols’ specialized workers in the Moirans competition workshop in Isère, France, they are both grippy and responsive, carving the shortest swings but also giving stability and smoothness on the larger GS turns.

Sharpened and waxed, your blades are ready to make it to the top.

STORYTELLING by @be_the_one_through_my_words #gaellegygaxzosso

Thank you @gianluca_maina
@innerhoferchristof
#italian #worldcupalpine #skiracer , #worldchampion & serial #goldmedalwinner
@fisalpine @rossignolracing
@loicmeillard @carlojanka @michellegisin @federicabrignone @ramonzenhaeusern @marcgisin @melaniemeillard @xavierdelerue

Picture of @innerhoferchristof by @pentaphoto

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